| | |       | Specific Requirements The appliances retailing industry stands out in its own way. High value merchandise, need for sales force with sound product knowledge, product performance warranties, post-sales installation & demonstration are features that make this segment of industry stand out from the rest of the retailing industry. The specific requirements of this segment may again vary across geographies. Some of the specific requirements are listed below.  | Exhaustive Product classification and attributes  | Products can range from domestic appliances to TV, Audio and Video equipments |  | The customers' need and perception vary across these hence precise classification for each type of product is called for |  | ERROR MSGExhaustive Product specification details to be kept track off as different models in the same range will vary based on the specs and hence priced differently. Also these specs may have to be specified in invoices and other documents. Also, across different brands similar specs will exist and cross-brand comparison of sales and stock movements to be analyzed | |  | Distinct Selling and Invoicing Process  | Product Serial Numbers need to be mentioned on the invoice to post-sales warranty tracking |  | For expensive items, even inventory may be tracked serial-number wise |  | Always sales persons are involved in each sale. Sales person commission plays a crucial role in improving sales. Hence there has to be a mechanism of tracking and paying salesman commissions | |  | Post sales activities  | Delivery, Installation and Demonstration are activities carried out in may high value merchandise |  | Tracking of completion of these activities is crucial as these may be handled by different personnel and may not be carried out in one go |  | Post sales product complaints will be received with Warranty cards and the same have to be tracked back to sales document to provide replacement to customers. At the same inventory replacement are be claimed from vendor stating product defects and transaction history | |  | Distinct and disparate inventory tracking mechanisms  | Albergi a AlemaniaLow value items like video cassettes are normally bulked in inventory tracking |  | Medium value items need model-size-color variant-wise tracking of inventory |  | High value items may need piece-by-piece tracking with product serial number | |  | baccara reglasPrecise Customer Profiling  | Customer profiling needs to be done keeping in mind the customers' affordability to position the merchandise of right price range |  | As appliances have a fairly long life, customer's past purchases should be kept track off to inform new product offering just when replacements are needed |  | During the life of an appliance bought by the customer, cross promotions (on add-on products, accessories) need to be carried out | | Solutions  | shoper retail solutions  | shoper point-of-sale  | Hierarchical product classification with up to five levels |  | Super Classification help further grouping (like Home appliances, TV, Audio, Video) |  | Long (extended) Item description help storing product specs along with model name |  | Serial number-wise Inventory tracking |  | Multiple product attributes help analysis of similar products across brands |  | Sales person tracking while billing and sales person commission register generation |  | Post sales activities tracking and reporting | |  | shoper e  | All the cataloguing and reporting features mentioned above |  | Information on movement of Models across the chain |  | Performance Tracking of Product Story / Collection across retail chain | |  | shoper customer CARE Customer Appreciation Reward & Empowerment - CRM:  | Customer Profiling with past sales history tracking |  | Accurate product positioning through promotional mailers |  | Cross promotions across product range using customer purchase history | | | | | | |