20th Aug 2000IBM carried out a massive Direct Mailing campaign addressing various industry segments. IBM is offering its computer hardware and consulting services along with best products available for the respective segment. For Retailing, Warehousing and Distribution management VALUEPRO suite of products have been positioned by IBM. This choice was made after close evaluation of various products in use in India. "IBM Hardware and VAlueShopproOmaha Poker Strategie combine to form the ideal solution for any kind of retailer”. says Ms. Radha Manager - Alliance IBM India, after the evaluation.
Yet again VAluepro proved its worth by fetching the maximum customer response to the campaign. At present IBM and VA are working out the necessary sales strategy.
